Strategic Plan


As the national voice of the hr profession, we lead the recognition, advancement and influence of the HR profession both nationally and globally, all through a spirit of inter-provincial collaboration.


We protect the public and advance the economic and social success of our workplaces through strategic HR leadership.

Our strategic goals:
  1. Professional Recognition
    We will enhance the value and recognition of the HR profession and of the CPHR designation with all stakeholders.
  1. Impact
    We will influence organizations and public policy to adopt innovative HR practices that advance healthy inclusive engaging workplaces and a more prosperous sustainable economy.
  1. Public Interest
    We protect the public by establishing the highest professional and ethical standards for our chartered professional members.

Download Full 2022 – 2024 Strategic Plan